Building a successful brand, whether you’re a blogger or a business owner, really comes down to one thing: consistency. You’ve heard me talk about consistency before in my blog posts and newsletters, but I’m going to keep saying it because that’s how important it is! You can’t build
Let’s hash out the week—hashtag that is! Being active and staying abreast of the latest trends in social media is very important. Hashtags help you share and grow your business brand awareness. You can use them to leverage your engagement in a fun and/or sincere way without pushing sales. It is a huge marketing tool … … Continue reading →
How to Write an Awesome Newsletter (Anatomy!) • Hoot Design Co. | Web Design, Branding, and Marketing in Columbia, MO
So you're about to write a newsletter. What should you include? Well, after some trial and error (and lots of reading!) we've established some key elements for creating on-brand, readable, engaging newsletter content. Curious? We've compiled it all in one awesome anatomy lesson.
All the heart eyes for the 2017 Spring Colors that Pantone picked for its Spring fashion trends report. Naturally, Kale (hello, green!!!) is my fave ... but I just love how Pale Dogwood plays as the perfect neutral. Pale Dogwood (Pantone 13-1404) goes with everything! My favorite combination is pale dogwood-hazelnut-ka