Tourism and Hospitality

Collection by Bissell Library - American College of Thessaloniki

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Bissell Library - American College of Thessaloniki
Intended to prepare students to succeed in any area of the hospitality industry, this book focuses on hospitality operations while offering a broad, comprehensive view of the world's largest industry. The text is organized into four sections and each section includes real-world profiles, first-hand accounts, and engaging case studies.
John WalkerHospitalityThe Fosters

Introduction to Hospitality, Global Edition

Intended to prepare students to succeed in any area of the hospitality industry, this book focuses on hospitality operations while offering a broad, comprehensive view of the world's largest industry. The text is organized into four sections and each section includes real-world profiles, first-hand accounts, and engaging case studies.

This book combines comprehensive coverage of a wide variety of qualitative and quantitative research methods with step-by step guidance through research software including Excel, SPSS, and NVivo.

Anatolia Libraries catalog › Details for: Research methods for leisure and tourism

This introductory textbook provides a thorough guide to the management of food and beverage outlets, from their day-to-day running through to the wider concerns of the hospitality industry. It explores the broad range of subject areas that encompass the food and beverage market and its main sectors – fast food and casual dining, hotels and quality restaurants and event, industrial and welfare catering...

Anatolia Libraries catalog › Details for: Food and beverage management

Why do we travel? What are we doing - and what do we imagine we are doing - when we leave the house, get on a plane, and thereby step into globalism? Setting today's tourism in the context of eighteenth and nineteenth century experiences of travel and travel writing, the author uncovers motives and appreciations of movement, difference, and novelty that are deeply woven into the imperial enterprise and that remain key drivers of our interest in and enjoyment of travel today. . .

Anatolia Libraries catalog › Details for: The importance of elsewhere : the global humanist tourist

This text encourages students to think about the importance of research in informing good practice and to appreciate the role that it plays in the tourism industry. Additionally, it provides students with innovative ideas and inspiration to undertake their own research work in tourism and inform them of the wide diversity of research strategies and contexts that are available.
Research ProjectsEducational Leadership

Anatolia Libraries catalog › Details for: Research methods for tourism students

An introductory text that gives its reader a strong understanding of the dimensions of tourism, the industries of which it is comprised, the issues that affect its success, and the management of its impact on destination economies, environments and communities. This edition focuses on the issues affecting 21st century tourism, providing students with extensive coverage on the effects of globalization and global conflict; sustainability and climate change...
Global ConflictOn The IssuesClimate Change21st CenturyHospitalitySustainability

Anatolia Libraries catalog › Details for: Tourism management : an introduction

The package tour is still a key component of the tourism sector, but recently these packages have changed from the traditional 'sand, sun, and sea' to a shift in composition involving a myriad of niche products. In addition, a major increase in tour operator activity in the major emergent economies of the world has been witnessed. With a focus on the creation and distribution of packaged holidays. . .

Anatolia Libraries catalog › Details for: Tour operators and operations : development, management and responsibility

This textbook covers qualitative, quantitative, and social media methods, providing tourism, hospitality and events students and course leaders with an accessible guide for learning and teaching marketing research. The book contains essential information on how to conduct research on visitor trends, experiences, preferences and lifestyles, shedding light on customer preferences, product changes, promotional efforts and pricing differences. ..
Hospitality

Anatolia Libraries catalog › Details for: Marketing research for the tourism, hospitality and events industries