Last July, cult-favorite brand Vetements surprised and fascinated the fashion set when it presented its first couture show in Paris. The most talked about (and Instagrammed) pieces from the collection? Reworked Juicy Couture tracksuits, created in collaboration with the OG brand.
The Fifth & Pacific fashion empire is looking to get out of the tracksuit game, having put its Juicy Couture brand on the market along with its Lucky denim line. Juicy's revenue has dropped 18 per cent since 2008.