NEW YORK SCHOOL
About New York School
Julien Kopczuk Art Direction
Metropolitan Museum of Art Bag History Rudy de Harak As fresh as when it first appeared in 1978, the eye-catching shopping bag from The Metropolitan Museum of Art has become an American icon. Over one million bags are printed every year, designed by Rudolph (Rudy) de Harak (American, 1942-2002), the bag was printed in three bold colors- blue, yellow and red- to represent the basic pigments for color printing: cyan, yellow and magenta. #rudydeharak #graphicdesign #colordesign #packaging
Rudolph DeHarak (1924-2002), album cover, early 1960s. His evolution was a continuing quest for communicative clarity and visual order, which are the qualities he deems vital to effective graphic design. He recognized these qualities in Swiss design during the late 1950s and adapted attributes of the movement, such as grid structures and asymmetrical balance.