Maria Papageorgiou

Maria Papageorgiou

My name is Maria Papageorgiou and I am a tourism graduate looking for a job. I am an atheist, bookworm and interested in science.
Maria Papageorgiou
Περισσότερες ιδέες από το Maria
The concept of failing fast is one we associate readily with start-ups. But if successful brands need to constantly evolve to stay successful, and presumably not every evolutionary move will be a success, how should top brands plan for when things don’t go to plan? As one of my friends dryly observe

The concept of failing fast is one we associate readily with start-ups. But if successful brands need to constantly evolve to stay successful, and presumably not every evolutionary move will be a success, how should top brands plan for when things don’t go to plan? As one of my friends dryly observe

One of my favorite places to escape the tourist madness of central London is Hatchards Bookshop. The third floor, with its comfy sofas, is a great spot to spend a rainy afternoon. The popular Londonist blog recently profiled the city’s oldest bookshop … Continue reading →

One of my favorite places to escape the tourist madness of central London is Hatchards Bookshop. The third floor, with its comfy sofas, is a great spot to spend a rainy afternoon. The popular Londonist blog recently profiled the city’s oldest bookshop … Continue reading →

Japan’s Seibu Railway, which operates trains in Tokyo, has created a new poster campaign aimed at educating both regular riders and tourists alike on courteous travel behaviors. Capitalizing on the universal appeal of the traditional ukiyo-e style woodblock prints, the railway has issued the first t

Japan’s Seibu Railway, which operates trains in Tokyo, has created a new poster campaign aimed at educating both regular riders and tourists alike on courteous travel behaviors. Capitalizing on the universal appeal of the traditional ukiyo-e style woodblock prints, the railway has issued the first t

Mobile has emerged as the great enabler for new “mobile-first” brands and the killer threat for legacy brands who still think customers listen with loyalty in mind. Brands that came to power in the pre-computer era or when the PC ruled are going to have a difficult time understanding how to behave i

Mobile has emerged as the great enabler for new “mobile-first” brands and the killer threat for legacy brands who still think customers listen with loyalty in mind. Brands that came to power in the pre-computer era or when the PC ruled are going to have a difficult time understanding how to behave i

Recently the Wall Street Journal delivered news that many marketers instinctively knew all along; the average tenure of the CMO continues to decline. In her piece Suzanne Vranica cites a study of the top 100 ad spenders and reveals that the average Chief Marketing Officer will remain in his or her p

Recently the Wall Street Journal delivered news that many marketers instinctively knew all along; the average tenure of the CMO continues to decline. In her piece Suzanne Vranica cites a study of the top 100 ad spenders and reveals that the average Chief Marketing Officer will remain in his or her p

Saul Bass created many great logos for clients such as AT&T, Minolta, Warner Bros, Girl Scouts of America, Kleenex, Continental Airlines (circa 1968), United Way, and United Airlines, Rockwell International to name just a few. His process has a lot offer to designers and marketers seeking to create

Saul Bass created many great logos for clients such as AT&T, Minolta, Warner Bros, Girl Scouts of America, Kleenex, Continental Airlines (circa 1968), United Way, and United Airlines, Rockwell International to name just a few. His process has a lot offer to designers and marketers seeking to create

We talk a lot about brands growing and expanding, but when should a brand pull back? Here are five occasions when the best thing you can do is to stage a brand retreat. No-one likes to admit they’re wrong, but every brand makes mistakes at some point or has something happen that affects brand perfor

We talk a lot about brands growing and expanding, but when should a brand pull back? Here are five occasions when the best thing you can do is to stage a brand retreat. No-one likes to admit they’re wrong, but every brand makes mistakes at some point or has something happen that affects brand perfor

There are so many things to see and do in London that it would take a lifetime to cover them all. So what would you do with a 24 hour stopover in the British capital? The infographic below from Central … Continue reading →

There are so many things to see and do in London that it would take a lifetime to cover them all. So what would you do with a 24 hour stopover in the British capital? The infographic below from Central … Continue reading →

Let’s say you’ve built the next big thing. You’re ready to take on the world and make billions. Your product is amazing and you’re convinced you’ve bested the competition. As a point of fact, you know you offer the very best solution in your market. But here’s the rub. If your competition has establ

Let’s say you’ve built the next big thing. You’re ready to take on the world and make billions. Your product is amazing and you’re convinced you’ve bested the competition. As a point of fact, you know you offer the very best solution in your market. But here’s the rub. If your competition has establ

Visiting New York City’s great museums can be anything but peaceful, but on the first Wednesday of each month the Museum of Modern Art (MoMA) offers a uniquely tranquil opportunity to mindfully experience their artworks. MoMA opens three hours early … Continue reading →

Visiting New York City’s great museums can be anything but peaceful, but on the first Wednesday of each month the Museum of Modern Art (MoMA) offers a uniquely tranquil opportunity to mindfully experience their artworks. MoMA opens three hours early … Continue reading →