Subject Matter Experts (SMEs) have a deep understanding of their fields. Discover how to work with SMEs and use their expertise to elevate your content. | Maddy Osman, aka The Blogsmith, is the author of "Writing for Humans and Robots: The New Rules of Content Style". She shares lessons learned about freelancing, WordPress plugins for bloggers, and SEO writing. You can find her latest knowledge drop at www.the-blogsmith.com/blog