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For businesses looking to harness the power of referrals within their network while widening their audience, affiliate marketing is an effective strategy. The concept seems like a no-brainer — What business wouldn’t want to enhance leads with the help from highly motivated third-parties who reward their profitable support? In the recent past, affiliate marketing has … … Continue reading →

For businesses looking to harness the power of referrals within their network while widening their audience, affiliate marketing is an effective strategy. The concept seems like a no-brainer — What business wouldn’t want to enhance leads with the help from highly motivated third-parties who reward their profitable support? In the recent past, affiliate marketing has … … Continue reading →

How to Find Social Media Micro-influencers for Your Small Business by Shane Barker on Social Media Examiner.

Firesale - Want to promote your small business on a budget? Highly targeted micro-influencers can help your small business gain visibility, engage an audience, and promote your products. Via Social Media Examiner.

Forget milk, got beer?: Brand resonance: Keller's model

One of the main issues in branding strategy that Heineken has to face is that an international brand needs to inspire but at the same time needs to remain personally relevant, attached to the targe…

The Brand Spectrum - A Basic Guide to Branding: The Brand Evolution Process - How to discover, articulate, differentiate, create, and activate your brand.

We’re sharing our refined infographic for the Brand Spectrum(SM), our comprehensive look at how all the elements of your business and brand strategy (as well as all of your creative products) relate to each other and work together for maximum impact.

Break-Even-Analysis-Template

Break-Even-Analysis-Template

Marketing | The following form the marketing mix for services marketing, the first ...

Create marketing mix like this template called Marketing Mix - in minutes with SmartDraw. SmartDraw includes marketing mix templates you can customize and insert into Office.

What is brand strategy? Here is an infographic with a definition and its main components: brand positioning, brand architecture and brand extension.

Brand Positioning Examples, including brand positioning templates, shows how to define a statement. Call a brand consultant at EquiBrand for details.

<p>Creating a super-solid marketing funnel is your first step in attracting new clients to your yoga studio, health coach business or personal training services. Unfortunately, 90% of the fitness professionals that I speak with dont have a clue as tohellip;</p>

Creating a super-solid marketing funnel is your first step in attracting new clients to your yoga studio, health coach business or personal training services. Unfortunately, of the fitness professionals that I speak with dont have a clue as tohellip;