Stella McCartney AD Campaigns
Our planet's waste problem is now so severe that 300 million tons of plastic is created every year, half of which is for single use – wreaking havoc on our environment and the majority ending up in landfill and our oceans. With this campaign, against the striking contrast of landfill we explore the reality of unnecessary waste and aim to inspire action as well as salute the human efforts to care for our planet. Shot by Harley Weir with artwork by Urs Fischer.
“Stella’s fashion to me is about dignity, love and a beautiful attitude to all challenges. All while feeling good and looking great and we wanted to reflect that in the concept of this campaign” – Urs Fischer In a campaign collaboration with @HarleyWeir and #UrsFischer we explore the problem of mindless waste. A discarded car disrupts the Sottish landscape and serves as a reminder to consider what we are leaving behind for future generations.
Surf-inspired lycra and vegetarian ultra-suede textures embody the laid-back energy of Summer 17. Discover the Summer campaign collaboration with #UrsFischer, shot by @HarleyWeir at Eileen Gray's iconic villa, E-1027 in France. Available for pre-order at #StellaMcCartney.com
#AmberValletta unveils our latest collection in a campaign collaboration with artist, #EdRuscha. See whimsical prints, bold colours and sexy, sophisticated silhouettes overlaid with slogans by the artist to represent our Vegetarian ethos. Pre order the new collection on #StellaMcCartney.com #StellaCares #StellasWorld Shot by #HarleyWeir Styled by #JaneHow