Heinz ketchup poster - in this poster, designer put the stalk of tomato on top of the ketchup bottle to represent tomato. Designer used just two elements(ketchup bottle and tomato top) but now it show new aspect from that. It's simple but smart.
Clever copy and simple graphics were hallmarks of mid-century advertising-- qualities perfectly embodied by Volkswagen’s iconic "Think Small" campaign. Doyle Dane Bernbach designed the ad shown here in which still stands as one of the greatest of all